PACKAGINGBRANDING

Brand identity & packaging for Feminale, an international showcase highlighting women's work

what is this?

The 2021 film festival’s theme, “Shooting from your Point of View”, encourages audience members to become their own creator/director after meeting and watching works by filmmakers. Feminale helps kickstart VIP pass holders in their creative journey by providing an exciting gift box consisting of a disposable camera, festival VIP badge, notebook, tote bag, and fun pins; the perfect starter kit to capture your memories and keep as a memory box.

Film Enthusiasts + Filmmakers!

People who enjoy film festivals, want to learn more about filmmaking, and bring light to the importance of women representation in the media! To encourage VIP ticket sales, creating a gift box consisted of swag to be sent before the festival as an exciting incentive and solving the overwhelming day-of-pick-ups.

who is it for?