(BRAND IDENTITY)

A creative space reflecting on how we move in space. It's all laid out.

CLIENT
J2 CREATIVE AGENCY
Co-Founder Brian Jacobson

CREDITS
CREATIVE DIRECTORS:
Cara Cox & Jason Rothman

LEAD DESIGNER:
Kathy Chung

DESIGNERS:
Ronnie Alley & Sam Cush

Huddle is Philly's creative event space bringing all folks around for exhibitions, workshops, lectures, and more. Anything is possible because it is all laid out.

While supporting J2's designers with their workload, I also took on the rebrand of Huddle on the first floor of their office building. From concept work to final presentation, I developed a brand that's inspired by how people move in space, especially how tables and chairs can communicate what kind of event is being hosted.